Fresenius Kabi and AABB Unveil New Website for Annual Blood Collectors Week
bloodcollectors.org creates improved online experience for upcoming Blood Collectors Week
August 17, 2017
LAKE ZURICH, Ill. and BETHESDA, Md. August 17, 2017 – Fresenius Kabi and AABB, today announced the introduction of a new and improved Blood Collectors Week website - www.bloodcollectors.org - in advance of the 12th annual Blood Collectors Week. This year the celebratory week is September 3 – 9.
Blood Collectors Week was co-created by Fresenius Kabi and AABB to recognize and honor blood collectors, the vital link between donors and patients in need of blood. This year’s celebration will feature more than 200 participating blood centers across the United States.
“We are proud of Blood Collectors Week and the project to revamp the website,” said Len DiGati, director, marketing communications at Fresenius Kabi USA. “This new online experience will provide a better platform for sharing stories of the inspiring work that blood collectors do to help others. The week is about celebrating the important contributions of blood professionals in our society; the website makes it easy to learn about those associated with the week, its contributors and to provide recognition to those who justly deserve it.”
“During Blood Collectors Week, we honor the many professionals across the U.S. who demonstrate commitment to safely collecting blood every day,” said Adrienne Fierro, vice president of membership, meetings, communications and corporate affairs at AABB. “Our hope is that this program illustrates how much we appreciate the vital contributions blood collectors make to our communities.”
The Blood Collectors Week website is the platform for blood centers to find information and materials necessary to celebrate a successful Blood Collectors Week. It spotlights the outstanding contributions blood collectors make in ensuring blood is readily available to patients and that donating is a positive experience for donors. The new site makes it easy for blood centers to join the Blood Collectors Week community, plan their celebrations and share their stories.
Under the “Plan Your Celebration” section, blood center staff members can find certificates, banners, posters and other celebratory material to use during the week. The website’s “Join the Community” section allows visitors to sign up their blood center and see which other blood centers around the world are participating. The new site also showcases “Success Stories,” a page for blood collectors to share experiences and inspire their peers.
Participating blood centers and donors are encouraged to submit a success story online at http://www.bloodcollectors.org.
For more information about Blood Collectors Week, visit www.bloodcollectors.org, or follow @bloodcollectors and use the hashtags #BloodCollectorsWeek and #SavingLives on Twitter. Donors are encouraged to honor blood professionals and the patients they serve by contacting their local blood collection facility to schedule an appointment to donate. Those interested in learning more about blood donation and finding a local blood collection site should visit www.aabb.org.
About Fresenius Kabi
Fresenius Kabi (www.fresenius-kabi.com/us/) is a global health care company that specializes in medicines and technologies for infusion, transfusion and clinical nutrition. The company’s products and services are used to help care for critically and chronically ill patients. In transfusion medicine, Fresenius Kabi offers the Fenwal family of transfusion technologies, including the Amicus and Alyx cell separators, the Aurora plasmapheresis system, Fenwal Blood Pack Units and many more. The company’s U.S. headquarters is in Lake Zurich, Illinois. The company’s global headquarters is in Bad Homburg, Germany. For more information about Fresenius Kabi worldwide, please visit www.fresenius-kabi.com.
AABB is an international, not-for-profit association representing individuals and institutions involved in the fields of transfusion medicine and cellular therapies. The association is committed to improving health through the development and delivery of standards, accreditation and educational programs that focus on optimizing patient and donor care and safety. AABB membership includes physicians, nurses, scientists, researchers, administrators, medical technologists and other health care providers. AABB members are located in more than 80 countries and AABB accredits institutions in more than 50 countries. Learn more about AABB at www.aabb.org.