Purpose/ Key Responsibilities
- Reporting to the Head of MENA, the role serves to drive commercial excellence in the different countries in the region across all business units.
- This role centres on implementing commercial excellence initiatives in SFE, pricing and tenders, CRM adoption, commercial training, and analytics across the region.
- This person will be a key player in driving insights-based decision-making and performance optimization for marketing and commercial teams across the MENA region.
Job Responsibilities
- Drive Sales Force Effectiveness (SFE) process implementation and oversee SFE best practice execution in the market units
- Implement Global Pricing and Tender policies and support tools in the market units within the region, based on global guidelines and best practices
- Support the implementation of the CRM within the region and maximize its use and outcomes
- Commercial Reporting and Transformation: Collaborate with the global and regional teams to standardize commercial reporting and KPIs, simplifying and optimizing insights extraction from available data sources. Implement the resulting reporting and KPIs across the countries in the MENA region
- Drive market data management in the region, ensuring the right data is available and used for decision-making
- Close collaboration with the marketing and commercial teams, acting as a close business partner
- Ensure smooth interaction with the global and regional Commercial Excellence teams, adapt and implement the initiatives that fall within this area in the MENA region countries
Skills
- Strong analytical and problem-solving skills
- Project management capabilities
- Excellent communication, presentation, and interpersonal skills
- Stakeholder management abilities
- Adaptability and the ability to thrive in complex, international, and multicultural environments
Qualifications
- Bachelor's degree in Marketing, Business, Engineering, or related field with a strong analytical background
- 5+ years of experience in Commercial Excellence, or similar field within the healthcare industry
- Proficiency in English
Preferred Qualifications:
- Proficiency in data analysis, digital or CRM tools (e.g., PowerBI, Salesforce, Google Analytics)
- Proficiency in project management